Schibsted has had the excellent idea of making its new tool Videofy available to everyone and to the news media. It automatically turns text articles into publish ready news videos in just a few minutes.
Being available as open source code (Apache License, Version 2.0, January 2004), it can be used as is or even to produce a derivative work, although the ideal approach is to adopt the tool as it is and help improve it together so that it becomes better and more complete over time.
The project could not have arrived at a better time, because it is a real need for the news media, and it comes in the form of open source code just when we are seeing how open source, despite its widespread adoption and development around AI, is curiously losing ground in terms of use. Let’s take a look at Videofy in video:
Schibsted developed this tool to speed up the production of short videos, something that previously took a great deal of time. Videofy extracts content from the sources we specify, generates a script, combines images and videos, produces a voiceover and assembles the final video before it is reviewed by editors.
“After using the tool internally to produce thousands of videos, Schibsted is now making a fully functional basic version of Videofy available to the public as open source,” the press release states.
This tool can be truly useful above all for small and local newsrooms that do not have the in house resources to develop this type of tool.
The solution was initially developed at VG before being adopted more broadly across the group, so it has been thoroughly tested before its release.
The tool, in its basic version, although fully functional, is now available as open source code. As the saying goes: “Internet, do your magic” and do not just use it, but also contribute your bit so that it can keep growing with everyone’s support.
At CMS MAG, as always, we offer our full support and promotion for open source code. Thanks to Juan Carlos López Calvet, Director of Schibsted’s Data and AI Platform, for making it possible.
* Original article written in Spanish, translated with AI and reviewed in English by Jorge Mediavilla.


