The chief executive of El Cronista, Christian Findling, has disclosed in an interview with dossiernet that the centenary newspaper has chosen the Washington Post’s CMS, Arc XP, to spearhead a new era that could even include establishing its own physical newsroom in Mexico.
Perhaps the most striking part of the interview comes when Findling is asked about the paper’s plans for the remainder of the year: “For the rest of the year we face an extremely important technological challenge: migrating to Arc XP’s CMS, one of the leading technology partners for the world’s major media outlets. For us it is an investment that will allow us to improve newsroom productivity, incorporate artificial-intelligence tools into management, and offer our readers a better news-consumption experience.”
The migration will therefore be no small task, as the newspaper boasts an extensive archive and a broad portfolio of products that includes magazines, newsletters and podcasts.
Findling added: “We also hope to set up a local newsroom in Mexico to consolidate our leadership position and begin engaging more closely with advertisers and media agencies.”
The roadmap also involves securing additional space at the Buenos Aires office so that “we can host our corporate events in a new auditorium, give our contributors a more productive environment on the days they work on-site, and accommodate the new jobs we will be creating.”
El Cronista is owned by Grupo América, an Argentine media conglomerate. Founded in 1908, it is one of Argentina’s leading newspapers for economic and financial news.
* Original article written in Spanish, translated with chatGPT and reviewed in English by Jorge Mediavilla.
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