A few days ago we reported Google’s decision to launch a new Google Search core update. It began on 30 June and has now finished after just over half a month of rollout. Now, according to Google itself, the rollout is complete and it is time to see whether our site has climbed or fallen in Google’s rankings.
(more…)SEO
AVIF image: here are the reasons why you should already be using this image format
If you’re still using the JPG image format, it’s not exactly a big mistake, but you should know it’s no longer state-of-the-art. Some time ago, a new format called WebP outpaced it by a long shot and now a new format has become widespread that you should adopt right away: the AVIF image format.
(more…)An SEO expert shares editorial tips for ranking news on Google
Thanks to an insightful article by Barry Adams, a leading professional in news media SEO, we came across a piece focused on optimizing news stories for SEO in digital newspapers. What’s notable is that it zeroes in on purely editorial considerations, setting aside issues of authority and technical factors. Let’s review the points he raises and add a bit of personal experience along the way.
(more…)Google requires Javascript to block SEO tools
In recent days, the community has been surprised by Google’s latest decision. The tech giant has begun requiring users to enable JavaScript. Google quietly updated its search box to demand that all users, including bots, have JavaScript turned on when performing searches.
(more…)Matt Mullenweg deactivates accounts of several contributors threatening to fork WordPress
The WPdrama appears far from over. In yet another twist—detailed in an article by Matt Mullenweg himself, owner of Automattic and one of the creators of WordPress—several prominent figures who threatened to fork WordPress (i.e., create a new product by branching off the open-source code) have been urged to follow through on their plan.
(more…)The December 2024 core update for Google Search has begun
The November 2024 core update for Google Search has just wrapped up, and Google isn’t giving us a moment to catch our breath. The December 2024 core update is already rolling out, introducing changes to the search engine and, presumably, to Google Discover—though once again, we have very little information to work with.
(more…)Does Google Penalize AI-Generated Content? An Experiment Provides Answers
The team at Semrush has analyzed 20,000 blog articles, surveyed over 700 Semrush users, and interviewed industry experts to address a critical question: Does Google penalize AI-generated content?
(more…)Google November 2024 core update completed
The November 2024 core update of Google Search has been finalized, allowing us to analyze our data in Google Search Console, Analytics, or similar tools to determine whether we’ve gained or lost traffic.
(more…)Did you know Chrome generates engagement stats from your browsing?
Yes, it does—and checking it is surprisingly simple. All you need to do is open your Google Chrome browser and type the following into the address bar: chrome://site-engagement/. Once you hit enter, you’ll be presented with engagement stats that show your loyalty to the websites you visit.
(more…)
