The battle for search engine ranking and audience attention is fought on several fronts—primarily through editorial strategy and content quality, but also on the technical side, focusing on performance and optimization of the newspaper or portal itself. In this article, we will focus on the latter, exploring various tools that allow us to accurately measure and test webpage speed, as well as identify where improvements can be made.
(more…)INMA updates its CMS Vendor Selection Tool
The International News Media Association (INMA), in partnership with Google News Initiative, recently introduced the updated version of its CMS Vendor Selection Tool. This tool now includes a refreshed list of CMS platforms that have been analyzed, serving as a useful starting point or an additional resource for selecting a CMS—though it should not be considered the sole source of information.
(more…)The December 2024 core update for Google Search has begun
The November 2024 core update for Google Search has just wrapped up, and Google isn’t giving us a moment to catch our breath. The December 2024 core update is already rolling out, introducing changes to the search engine and, presumably, to Google Discover—though once again, we have very little information to work with.
(more…)Google November 2024 core update completed
The November 2024 core update of Google Search has been finalized, allowing us to analyze our data in Google Search Console, Analytics, or similar tools to determine whether we’ve gained or lost traffic.
(more…)Did you know Chrome generates engagement stats from your browsing?
Yes, it does—and checking it is surprisingly simple. All you need to do is open your Google Chrome browser and type the following into the address bar: chrome://site-engagement/. Once you hit enter, you’ll be presented with engagement stats that show your loyalty to the websites you visit.
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