W3Techs has provided updated data on the usage and market share of the most popular content management systems (CMS) on the Internet. At CMS MAG, we’ve decided it’s time to delve into this topic to see how recent developments, including the WP drama, might have impacted the open-source CMS giant.
First, W3Techs data on CMS usage shows a continued trend: a decline in websites using CMSs that they don’t track. This figure has dropped from 31.7% to 29.7%, indicating that more websites are adopting CMSs, particularly those from the extensive list monitored by W3Techs. In other words, CMS usage is increasing, and so is the adoption of the most well-known and popular platforms.
Setting that aside, the WP Drama doesn’t seem to have significantly impacted WordPress usage. The CMS shows year-over-year growth, rising from 42.8% to 43.7%. However, the “data liberation” project doesn’t seem to have made a noticeable impact yet.
Interestingly, while WordPress usage has increased, its market share has slightly dropped from 62.7% in December 2023 to 62.2% in December 2024. This suggests that although WordPress usage is growing, other CMSs are experiencing even faster growth, leading to a slight dip in its overall market share.
WordPress isn’t growing as rapidly as before, and it has slightly declined in market share, but its position remains stable over time. Shopify maintains an excellent second-place position as a CMS focused on e-commerce, continuing to grow steadily. It now holds 4.6% usage and 6.6% market share. Although Prestashop remains strong in ninth place with a 1% market share, Shopify is clearly the leading choice for online stores.
Following Shopify are Wix and Squarespace, with Wix showing solid growth and Squarespace growing at a more moderate pace.
Bad news for open-source CMSs. WordPress remains the undisputed king, with a stellar market share, but it seems to have peaked. Unfortunately, Joomla and Drupal, ranked fifth and sixth, respectively, continue to experience slow but steady declines. Joomla now has a market share of 2.3%, down from 2.6% a year ago. Drupal has dropped from 1.6% to 1.3%, pinning its hopes on the Drupal Starshot project, which is no longer called that—it’s now more plainly named Drupal CMS.
Among enterprise solutions, Adobe’s products stand out (alongside Drupal to some extent). Adobe maintains a solid presence with 1.2% market share, although this is down from 1.5% a year ago.
The list of CMSs tracked by W3Techs is extensive and available for consultation. However, delving deeper doesn’t seem particularly worthwhile since the CMSs mentioned above already account for 81.2% of the market.
Note: Article originally written in Spanish, translated with ChatGPT, and reviewed in english by Jorge Mediavilla.
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