A few days ago we reported Google’s decision to launch a new Google Search core update. It began on 30 June and has now finished after just over half a month of rollout. Now, according to Google itself, the rollout is complete and it is time to see whether our site has climbed or fallen in Google’s rankings.
Although some volatility is still visible in the search results, it is safe to assume that the worst (or the best, if your digital project has gained traffic) is over and that it is now time to take stock.
This was a significant, global update that can affect not only Search but also Google Discover and other Google products.
For now, I can confirm that CMS MAG, which had dropped after the introduction of AI in Google Search, seems to have recovered some traffic and visibility. That makes perfect sense, because we are the leaders in CMS.
Would you like me to look at how your website has fared? Leave the URL in the comments and I’ll tell you whether it has gone up or down.
* Original article written in Spanish, translated with chatGPT and reviewed in English by Jorge Mediavilla.
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